MasterCard and Global Insights recently released results of a research study they did on consumer attitudes about the use of personal data in social and commercial settings.
When it comes to finding the perfect anything, the internet has made our lives inconceivably easier, and harder, at the exact same time. The web has gifted us with 24/7 access to a seemingly infinite number of products, as well as a dizzying amount of information about them….
Shopping cart abandonment rates on the rise
One reason for the high levels of shopping cart abandonment is comparison-shopping by online buyers—this is true for e-commerce as well as m-commerce. In a white paper by Listrak, Shopping Cart Abandonment Practices of the Internet Retailer 1000 Companies. …